Bob's Red Mill Natural "No Fat Added" Granola is a scrumptious and easy way to enjoy the goodness of whole grains. A healthful approach to an old family favorite, this granola features whole grain oats, oat flour, and rice flour, sweetened with mixed fruit concentrate (pineapples, pears, peaches), natural vanilla and pure cane sugar. Oats help you feel fuller longer, which can help control your weight. Oats are higher in protein and healthy fats, and lower in carbohydrates than most other whole grains, and they contain more soluble fiber than any other grain. They also have the best amino acid balance of all the cereal grains.