This bubble bath uses plant-based bubbling agents; therefore it does not bubble like synthetic formulas. It will create great bubbles when used correctly. Run at least two capfuls of formula under vigorous running water at the start of tub filling. The Babo Botanicals collection is made entirely on a certified organic farm. Located in upstate New York, the facility sources the highest quality botanicals from around the world, emphasizing fair trade while also supporting local industries. Babo Botanical products are made in small batches to ensure close attention to detail and promote the highest level of quality assurance. The formulas in the collection were developed in conjunction with leading botanists, with the unique needs of babies and children's hair, scalp, and skin at the forefront of the development process.